Ajwa at the core
Ajwa date extract gives the range its identity, depth and a product story with real cultural roots.

AJWA DATE EXTRACT · CRAFTED IN AUSTRIA
AJWA COLA and AJWA ENERGY bring the distinctive character of Ajwa dates into two modern premium drinks — created for shelves, cafés and markets worldwide.
A category of its own
A distinctive ingredient, premium shelf presence and a story that connects Medina, Europe and fast-growing international markets.
Ajwa date extract gives the range its identity, depth and a product story with real cultural roots.
Developed and produced in Austria for consistent taste, quality and scalable supply.
A bold bilingual identity designed for retail, HoReCa and international distribution.
Signature collection
From Medina to the world
AJWA DRINKS respects the cultural depth of the Ajwa date and translates it into a contemporary European beverage experience.
Discover our story→
We are opening selected markets to distributors, retail groups and HoReCa partners.